Edit info for VMark360

Marketing automation is fundamentally changing how Sales and Marketing Managers increase their memberships and attendance at hosted events. By using time phased eMail delivery and the integration of interactive telemarketing, Managers are compiling data intelligence through nurtured marketing campaigns and lead scoring matrices. VMark360 Integrated Marketing created a system that manages the campaign steps - cSteps TM - an integrated automated marketing application that enables you to design and implement marketing campaigns for: • New customer acquisition • Image branding and awareness within your current customer base • Event-based campaigns (Seminars/Workshops/Webinars) • Survey Data Collection With built-in functionality to: • Manage multiple campaigns running simultaneously within the account • Prospect tracking and lead scoring on a contact level for all campaigns cSteps is a true 'integrated' automated marketing application. It is a time-phased eMail delivery tracking system integrated with Tele Marketing step providing a complete nurturing environment for contacts moving through campaigns. The cStep difference is two-fold. First, it has an integrated 'landing page' allowing the recipient to check boxes for inquiries, schedule appointments, make reservations, or participate in surveys. Second, the cSteps system delivers nurtured campaign leads (Tele Sales) directly to your sales team's inbox and synchronizes with your CRM system.